Sales Page & Copywriting

Sales Page

If you’ve ever purchased an online course, software, or high-ticket product, you’ve probably seen a sales page. In fact, the sales page is likely what encouraged you to pull out your credit card.

Some successful sales pages bring millions of dollars to businesses, though creating such a sales page is much more complex than just jotting down your product’s benefits.

When it comes to marketing online, the sale is the ultimate end goal and most sought-after conversion. It’s also the most difficult goal to reach in the context of app or website marketing.

The lead needs to be convinced that your product or service is worth investing in and can provide the exact solution they are looking for.

Your offer needs to be extremely convincing, and you’ll also need to be able to tackle any possible or proven scrutiny that comes with your product or service.

This is where the sales page serves a very important purpose. It’s the post-click landing page that is specifically used to convince potential customers to make that purchase.

Sales pages will often have long copy, a number of badges and graphics, and an ample number of testimonials.

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Business Introduction Email

How to write a business introduction email?

A business introduction email is a good way for organisations to present themselves to their potential customers, investors, partners, distributors, or other individuals/businesses to present products or services that the company offers to engage the recipient in further communication.

These can be either B2B (describing a partnership, requesting investment, or describing the products/services) or B2C (introducing sales, new products, discounts) company introduction emails.

According to Hive.co, if everything’s done right, the open rate of such corporate introduction emails can be as high as 91%, and the conversion rate as high as 27%.